Kubient (NASDAQ:KBNT) and GoDaddy (NYSE:GDDY) are both business services companies, but which is the superior stock? We will compare the two businesses based on the strength of their analyst recommendations, institutional ownership, dividends, risk, valuation, profitability and earnings.
Valuation and Earnings
This table compares Kubient and GoDaddy’s revenue, earnings per share (EPS) and valuation.
|Gross Revenue||Price/Sales Ratio||Net Income||Earnings Per Share||Price/Earnings Ratio|
|GoDaddy||$2.99 billion||4.87||$137.00 million||$0.82||104.24|
GoDaddy has higher revenue and earnings than Kubient.
This table compares Kubient and GoDaddy’s net margins, return on equity and return on assets.
|Net Margins||Return on Equity||Return on Assets|
This is a breakdown of recent recommendations and price targets for Kubient and GoDaddy, as reported by MarketBeat.com.
|Sell Ratings||Hold Ratings||Buy Ratings||Strong Buy Ratings||Rating Score|
Kubient presently has a consensus price target of $13.00, suggesting a potential upside of 103.76%. GoDaddy has a consensus price target of $98.44, suggesting a potential upside of 15.16%. Given Kubient’s higher possible upside, research analysts plainly believe Kubient is more favorable than GoDaddy.
Insider & Institutional Ownership
1.1% of Kubient shares are held by institutional investors. Comparatively, 97.2% of GoDaddy shares are held by institutional investors. 0.5% of GoDaddy shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a company is poised for long-term growth.
GoDaddy beats Kubient on 7 of the 9 factors compared between the two stocks.
Kubient Company Profile
Kubient, Inc. develops a cloud-based software platform for digital advertising industry. The company develops Audience Cloud, a platform for real-time trading of programmatic advertising. Its platform allows advertisers and publishers the ability to use machine learning during programmatic ad space auction. The company was founded in 2017 and is based in New York, New York.
GoDaddy Company Profile
GoDaddy Inc. engages in the design and development of cloud-based technology products in the United States and internationally. The company provides domain name registration product that enables to engage customers at the initial stage of establishing a digital identity. It also offers shared Website hosting products that provide various applications and products such as web analytics, SSL certificates, and WordPress; Website hosting on virtual private servers and virtual dedicated servers products, which allows customers to select the server configuration suited for their applications, requirements, and growth; managed hosting products to set up, monitor, maintain, secure, and patch software and servers for customers; and security products, a suite of tools designed to help secure customers' online presence. In addition, the company provides presence products, such as Websites + Marketing, a do-it-yourself mobile-optimized online tool that enables customers to build websites and e-commerce enabled online stores; online appointments and store capabilities that allows customers to transact business directly on their websites; and a range of marketing tools and services designed to help businesses acquire and engage customers, and create content, as well as search engine optimization that helps customers get their websites found on search sites; and social media management services. Further, it offers business application products, such as Microsoft Office 365, email accounts, email marketing, and Internet-based telephony services. The company serves small businesses, individuals, organizations, developers, designers, and domain investors. GoDaddy Inc. was incorporated in 2014 and is headquartered in Scottsdale, Arizona.