Head-To-Head Analysis: Rumble (NASDAQ:RUM) versus Sportradar Group (NASDAQ:SRAD)

Rumble (NASDAQ:RUM) and Sportradar Group (NASDAQ:SRAD) are both computer and technology companies, but which is the superior stock? We will contrast the two companies based on the strength of their earnings, risk, analyst recommendations, dividends, valuation, profitability and institutional ownership.

Institutional and Insider Ownership

26.2% of Rumble shares are owned by institutional investors. 72.9% of Rumble shares are owned by company insiders. Comparatively, 85.0% of Sportradar Group shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, large money managers and endowments believe a stock is poised for long-term growth.

Volatility & Risk

Rumble has a beta of 0.82, meaning that its stock price is 18% less volatile than the S&P 500. Comparatively, Sportradar Group has a beta of 1.97, meaning that its stock price is 97% more volatile than the S&P 500.

Profitability

This table compares Rumble and Sportradar Group’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Rumble	-143.79%	-38.52%	-32.78%
Sportradar Group	4.27%	4.54%	2.27%

Analyst Ratings

This is a summary of recent ratings and target prices for Rumble and Sportradar Group, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Rumble	0	1	0	0	2.00
Sportradar Group	0	3	6	0	2.67

Rumble currently has a consensus target price of $12.00, indicating a potential upside of 83.49%. Sportradar Group has a consensus target price of $13.67, indicating a potential upside of 41.92%. Given Rumble’s higher possible upside, research analysts plainly believe Rumble is more favorable than Sportradar Group.

Earnings and Valuation

This table compares Rumble and Sportradar Group’s top-line revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Rumble	$80.96 million	31.19	-$116.42 million	($0.57)	-11.47
Sportradar Group	$949.77 million	11.27	$37.51 million	$0.12	80.26

Sportradar Group has higher revenue and earnings than Rumble. Rumble is trading at a lower price-to-earnings ratio than Sportradar Group, indicating that it is currently the more affordable of the two stocks.

Summary

Sportradar Group beats Rumble on 11 of the 14 factors compared between the two stocks.

About Rumble

Rumble Inc. operates video sharing platforms in the United States, Canada, and internationally. The company operates rumble.com, a free-to-use video sharing and livestreaming platform where users can subscribe to channels to stay in touch with creators, and access video on-demand (VOD) and live content streamed by creators. It also operates locals.com, a platform where users can access free content and purchase subscriptions to support creators and access exclusive content in creator communities; Rumble Streaming Marketplace, a patent-pending application designed to enable a first-of-its-kind livestreaming and monetization service for creators; and Rumble Advertising Center (RAC), an online advertising management exchange. The company was founded in 2013 and is headquartered in Longboat Key, Florida.

About Sportradar Group

Sportradar Group AG, together with its subsidiaries, provides sports data services for the sports betting and media industries in the United Kingdom, the United States, Malta, Switzerland, and internationally. Its sports data services to the bookmaking under the Betradar brand name, and to the international media industry under the Sportradar Media Services brand name. The company offers mission-critical software, data, and content to sports leagues and federations, betting operators, and media companies. It also provides sports entertainment, gaming, and sports solutions, as well as live streaming solution for online, mobile, and retail sports betting. In addition, its software solutions address the entire sports betting value chain from traffic generation and advertising technology to the collection, processing, and extrapolation of data and odds, as well as to visualization solutions, risk management, and platform services. Sportradar Group AG was founded in 2001 and is headquartered in St. Gallen, Switzerland.